Event In A Tent Ltd (“we”, “our”, “us”) is committed to protecting and respecting your privacy.

For the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, the data controller is:

Event In A Tent Ltd
The Malthouse Business Centre
Regent Street
Llangollen
LL20 8HS
Email: info@event-in-a-tent.co.uk
Telephone: 01978 661449

If you have any questions about this policy or your personal data, please contact us using the details above.

The Information We Collect

We may collect, use, store and transfer the following personal data:

Information You Provide to Us

• Full name
• Address
• Email address
• Telephone number
• Event location and event details
• Billing and payment details
• Correspondence and communication records
• Marketing preferences

Information We Collect Automatically

When you use our website, we may collect:

• IP address
• Device type
• Browser type
• Pages viewed
• Website usage data
• Referral sources

This data is collected using cookies and tracking technologies (see Section 10).

Booking & Transaction Data

• Quotations and contracts
• Delivery and installation details
• Order history
• Payment and invoicing records

How We Use Your Personal Data

We only process personal data where we have a lawful basis under UK GDPR.

Systems & Third-Party Service Providers

We use trusted third-party systems to operate our business:

Rental & Customer Management

We use Current RMS to manage quotations, bookings, contracts and customer records.

CRM & Email Marketing

We use HubSpot to:

• Manage customer relationships
• Store contact information
• Send marketing communications
• Track engagement with emails

Marketing emails are only sent where consent has been obtained or where permitted under soft opt-in rules.

You may unsubscribe at any time using the link in our emails.

Website Analytics

We use Google Analytics to understand how visitors use our website and improve performance.

Google Analytics collects anonymised traffic and usage data. IP addresses may be processed in accordance with Google’s privacy framework.

Advertising & Remarketing

We use Meta (Facebook) advertising tools, including Meta Pixel, which may:

• Track website visits
• Measure advertising effectiveness
• Enable remarketing

Where legally required, we obtain your consent before setting non-essential tracking cookies.

Accounting

We use Xero for accounting and invoicing purposes.

Cloud Storage

Customer data may also be stored securely in:

• Cloud-hosted Excel files
• Secure cloud-based business systems

All providers are contractually required to safeguard personal data.

International Transfers

Some of our service providers (e.g. HubSpot, Google, Meta) may process data outside the UK.

Where this occurs, we ensure appropriate safeguards are in place, including:

• UK adequacy regulations
• International Data Transfer Agreements (IDTAs)
• Standard contractual clauses

Marketing Communications

We may send marketing emails where:

• You have given consent, or
• You have purchased services from us and have not opted out

You can unsubscribe at any time by:

• Clicking the unsubscribe link
• Contacting us directly

We do not sell personal data.

Data Retention

We retain personal data only as long as necessary.

Typical retention periods:

• Booking and financial records: 6 years (tax/legal requirement)
• CRM contact records: Until consent withdrawn or no longer relevant
• Unsuccessful enquiries: Up to 24 months
• Marketing data: Until unsubscribe
• Analytics data: In accordance with cookie retention settings

Your Legal Rights

Under UK GDPR, you have the right to:

• Access your personal data
• Correct inaccurate data
• Request erasure
• Restrict processing
• Object to processing
• Request data portability
• Withdraw consent

To exercise these rights, contact us using the details above.

You also have the right to lodge a complaint with:

Information Commissioner’s Office
Website: www.ico.org.uk
Telephone: 0303 123 1113

We would appreciate the opportunity to resolve any concerns before you contact the ICO.

Data Security

We implement appropriate security measures including:

• Secure cloud-based systems
• Password-protected access
• Restricted staff access
• SSL encryption on our website
• Secure payment processing

Cookies

Our website uses cookies to:

• Ensure site functionality
• Analyse traffic (Google Analytics)
• Support advertising (Meta Pixel)

Non-essential cookies are only set where you have given consent via our cookie banner.

You may control cookies via:

• Our cookie consent tool
• Your browser settings

A separate Cookie Policy is available here: [Insert Link]

Changes to This Policy

We may update this Privacy Policy periodically. The most recent version will always be published on our website.